UPDATE: Typografika / Eyeo Festival

New printed matter for this upcoming conference.

Above: Erik Brandt, 2011. 9″x12″ program cover. I am really excited to share this initial piece I recently designed for Dave Schroeder (Pilotvibe), founder and organizer of the upcoming Eyeo Festival here in Minneapolis. The festival is bringing together some of the most creative coders, designers, and artists working today. I pitched this combination magazine/poster folding technique and was delighted with the freedom and trust Dave showed through the entire process. The Eyeo logo was designed by the intrepid Nate and Katie of EightHourDay. Hope you enjoy, see updates below.

Above: Erik Brandt, 2011. 18″x12″ program spread. The floorplan of the McNamara Center became a key element in the design of this combination program and poster. Individual rooms in the center were isolated by their counterform and given a color to help physical navigation both in the program and at the conference. I also took photographs of some of the relevant locations, and isolated those to provide both landmark recognition and pleasant surprises.

Above: Erik Brandt, 2011. 18″x12″ program spread.

Above: Erik Brandt, 2011. 18″x12″ program spread.

Above: Erik Brandt, 2011. 9″x12″ program back cover.

Above: Erik Brandt, 2011. 24″x36″ poster. I am very grateful to Dave for his trust and support. It was also a delight to work with Jeff Baker at Shapco Printing. Hope you enjoy these and look for more printed matter soon, including a signage system and conference badges for all attendees.

Make sure to follow the events starting on June 27th, 2011 via Twitter, @eyeofestival. More information on the stunning lineup of speakers and workshops available via the Eyeo website. For more of my own work, please visit Typografika. Updates below.

Above: The University of Minnesota’s McNamara Center, Eyeo HQ.

Above: Erik Brandt, 2011. Ten down and 540 to go. I hand-folded all of the program/posters personally at Dave’s studio. A delightful task.

Above: Erik Brandt, 2011. Hidden typographic delights.

Above: Erik Brandt, 2011. Et voilà! 550 folded poster/programs.

Above: Erik Brandt, 2011. Speaker badges. I ‘hacked’ a solution to bringing some extra attention to the Speaker/Sponsor badges on Dave’s urging. We used his ink-jet to overprint pink circles.

Above: Erik Brandt, 2011. A speaker badge with the inside map. The colored squares and rectangles are dispersed from their arrangement on the formal schedule on the reverse side (see below). A wee metaphor for time away from the actual conference.

Above: Erik Brandt, 2011. Eyeo badges for conference attendees drying. Though we used the variable-data option from Shapco, many badges had to be re-printed or made new due to exchanges.

Above: Erik Brandt, 2011. A final assembly. This was a great typographic problem, given the wide variety of names and their length.

Above: Erik Brandt, 2011. Badge interior, Eyeo schedule.

Above: Erik Brandt, 2011. Eyeo room signs.

Above: Erik Brandt, 2011. Room sign in situ.

Above: Erik Brandt, 2011. 12″ x 20″ wayfinding extra. I made these reversible to allow some flexibility in placement.

Above: Erik Brandt, 2011. Eyeo posters (24″ x 36″), hanging at the Cedar for Monday night’s lectures. Once more, a thousand thanks to Dave Schroeder for this opportunity. Such a thrill and really humbling to be a small part of this historic gathering.

Follow along with #eyeo and #eyeofestival.




34 Responses to “UPDATE: Typografika / Eyeo Festival”

New Typografika for @eyeofestival. http://t.co/9m6YavG #graphicdesign #typography

Erik Brandt added these words on Jun 19 11 at 7:04 PM

Beautiful Program design by Erik Brandt. Loving the details. RT @geotypografika: Typografika / Eyeo Festival #design http://t.co/yrvCy0x

Sonja Rostad added these words on Jun 19 11 at 9:16 PM

Fantastic looking programme for Eyeo RT @Geotypografika New Typografika for @eyeofestival. http://t.co/9m6YavG #eyeofestival

Flink Labs added these words on Jun 20 11 at 6:22 AM

Much appreciated! @flinklabs RT New Typografika for @eyeofestival. http://t.co/9m6YavG #eyeofestival

Erik Brandt added these words on Jun 20 11 at 2:15 PM

We concur. It's delectable. RT @flinklabs: Fantastic looking programme for Eyeo from @geotypografika for #eyeofestival http://t.co/9m6YavG

eyeo organizers added these words on Jun 20 11 at 3:25 PM

We concur. It's delectable. RT @flinklabs: Fantastic looking programme for Eyeo from @geotypografika for #eyeofestival http://t.co/9m6YavG

Kennedy Elliott added these words on Jun 20 11 at 3:34 PM

Many thanks for the RT, Eyeo.

Erik Brandt added these words on Jun 21 11 at 8:44 AM

Many thanks for the RT, Kennedy.

Erik Brandt added these words on Jun 21 11 at 8:44 AM

always refreshing to see erik’s blog http://bit.ly/jd90do

juliuswiedemann added these words on Jun 21 11 at 11:31 AM

always refreshing to see erik’s blog http://bit.ly/jd90do

TASCHEN added these words on Jun 21 11 at 11:31 AM

Muito obrigado! @juliuswiedemann always refreshing to see erik’s blog http://t.co/SIbVMz2

Erik Brandt added these words on Jun 21 11 at 1:21 PM

love for the layers, colors, and everything that makes up this dynamic beautiful piece.

dan sinclair added these words on Jun 21 11 at 2:32 PM

A thousand thanks, Dan, that means a lot to me. Much appreciated!

Erik Brandt added these words on Jun 21 11 at 2:46 PM

Check out @geotypografika's program for the upcoming Eyeo Fest. Ups to @eightourday on logo too. http://t.co/fgP4zwg

Dylan C. Lathrop added these words on Jun 23 11 at 7:11 PM

Cheers for the mention, Dylan @unequaldesign http://t.co/aEkFF2N

Erik Brandt added these words on Jun 24 11 at 1:31 PM

We concur. It's delectable. RT @flinklabs: Fantastic looking programme for Eyeo from @geotypografika for #eyeofestival http://t.co/9m6YavG

Andrea Costa added these words on Jun 24 11 at 7:56 PM

Always worth the visit @postersinAMS and something for you from MSP, @planetjarr http://t.co/9m6YavG

Erik Brandt added these words on Jun 26 11 at 4:52 PM

Many thanks! RT @jaycoogan: Check out Erik Brandt's work for the @eyeofestival
#typografika More here: http://t.co/JgwpkGV

Erik Brandt added these words on Jun 27 11 at 5:47 PM

Thanks for featuring the badges @notcot More soon here: http://t.co/JgwpkGV #eyeo #typografika

Erik Brandt added these words on Jun 28 11 at 12:17 AM

Many thanks! Some of the badges featured here on NOTCOT: http://www.notcot.com/archives/2011/06/eyeo-festival-2011.php

Erik Brandt added these words on Jun 28 11 at 11:03 AM

amazing!

ashby utting added these words on Jun 28 11 at 6:06 PM

@David_Lynch Can't wait for the new scenes. Me? I've been making these: http://t.co/9m6YavG and something old here: http://goo.gl/6Y443

Erik Brandt added these words on Jun 28 11 at 6:32 PM

Update ready with new images of Typografika print-collateral made for #eyeo, hope you enjoy. http://t.co/9m6YavG #typografika #eyeofestival

Erik Brandt added these words on Jun 28 11 at 8:33 PM

Ahhh, very cool piece Erik, digging the colors.

Josh added these words on Jun 28 11 at 10:14 PM

Wow these look great and I wish that i could be there for the fest.

AJ added these words on Jun 28 11 at 10:18 PM

Thanks so much, Josh!

Erik Brandt added these words on Jun 29 11 at 8:38 AM

Cheers, AJ! Thanks for stopping by as always. Next year!

Erik Brandt added these words on Jun 29 11 at 8:38 AM

Thanks, Ashby!

Erik Brandt added these words on Jun 29 11 at 8:44 AM

Eyeo Festival http://bit.ly/mu022c New printed matter for a conference in Minneapolis

Charis Tsevis added these words on Jun 30 11 at 4:00 AM

Thanks for the RT, Charis.

Erik Brandt added these words on Jun 30 11 at 10:52 AM

Badge shown here at Ackmann&Dickenson Inc. Thank you! http://www.ackmanndickenson.com/2011/07/eyeo-converge-to-inspire/

Erik Brandt added these words on Jul 05 11 at 4:32 PM

Erik Brandt does it again! Beautiful work! RT @geotypografika: UPDATE: Typografika / Eyeo Festival #design http://t.co/RNCp1vj

Works Progress added these words on Jul 08 11 at 4:25 PM

A thousand thanks! RT @works_progress …beautiful work! Typografika/Eyeo Festival #design http://t.co/RNCp1vj #typografika #geotypografika

Erik Brandt added these words on Jul 08 11 at 4:51 PM

Sacre vache! The Eyeo Festival program/poster reviewed here on the Grafik Magazine blog (UK). A thousand thanks! http://goo.gl/qeJmv

Erik Brandt added these words on Jul 12 11 at 5:46 PM

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